Retired Olympian Jackie Joyner-Kersee
September 28, 2008 6:18 am SportsMany retired Olympians make a living today giving motivational speeches and making appearances for corporations. Since corporate sponsors prefer to work with athletes when their signature sports are in the news, retired Olympians have the ability to cash in on their former fame every four years. For the companies, the endorsements offer an instant way to evoke nostalgia. For example Olympic gold medalist Jackie Joyner-Kersee is working with Medco, the health benefits manager. She is also a motivational speaker and can be found on the speaker circuit.
